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theScore app redesign press release image

– Biggest app update in company history includes sleek new user interface and enhanced multimedia content offering

TORONTO, August 24 2017 – theScore, Inc. (TSX Venture: SCR) (“theScore”) today launched the biggest ever update to its flagship app ‘theScore.’

Available now on the App Store and launching soon on Google Play, theScore has been comprehensively redesigned with the goal of truly empowering the sports fan’s experience with even deeper team coverage, a sleek new user interface and a dynamically enhanced multimedia content offering. Already one of the most popular sports apps in North America, theScore now makes it easier for its millions of users to access and discover the news, scores and stats that matter to them.

“We believe this update truly makes theScore the only sports app fans need, empowering that experience of following the teams you love while making it even faster to get real-time scores and stats,” said John Levy, CEO and Founder of theScore.

“While we’ve been careful to preserve, and enhance, the essence of what’s made theScore so popular with millions, with lightning fast scoring updates and detailed stats, we’ve also vastly improved our ability to provide deep team-by-team coverage, helping sports fans to find and discover content they’ll want to consume and share.”

The new-look app has been designed to make it even easier for fans to uncover the biggest stories, scores and stats from their favorite teams.

With coverage from every major league and competition, fans can build a personalized ‘Favorites’ feed of multimedia content from their top teams, players and leagues, including stories from theScore’s mobile-first newsroom and curated editorial and social content from sources around the web.

Fans can also use the new ‘Discover’ section to uncover the biggest stories and topics that have sports fans talking.

“This update is the result of many months of development work, based off analyzing data and direct user feedback,” added Mr. Levy. “But this signals the beginning, not the end, of our hard work. We’ll be working non-stop to ensure theScore continues to meet – and exceed – the expectations of sports fans everywhere.”

The update lands right in time for the new football season, with fans using theScore to follow their favorite teams and players, while never missing a scoring play, trade rumor or injury update thanks to its highly-customizable and in-depth alert options. The re-designed theScore app is now available for free download from the App Store or at www.AppStore.com and will be available in Google Play soon.

For more information:
James Bigg
Sr. Manager, Communications
theScore, Inc.
Tel: 416.479.8812 ext. 2366
Email: [email protected]

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

About theScore Inc.
theScore’s mission is to create highly-engaging digital products and content that empower the sports fan’s experience. Its flagship mobile app ‘theScore’ is one of the most popular multi-sport news and data apps in North America, serving millions of fans a month. The Company also creates innovative digital sports experiences through its web, social and esports platforms.

Forward-looking (safe harbour) statement
Statements made in this news release that relate to future plans, events or performances are forward-looking statements.  Any statement containing words such as “may”, “would”, “could”, “will”,  “believes”, “plans”, “anticipates”, “estimates”, “expects” or “intends” and other similar statements which are not historical facts contained in this release are forward-looking, and these statements involve risks and uncertainties and are based on current expectations. Such statements reflect theScore’s current views with respect to future events and are subject to certain risks, uncertainties and assumptions. Many factors could cause the Company’s actual results, performance or achievements to be materially different from any future results, performance or achievements that may be expressed or implied by such forward looking statements, including among other things, those which are discussed under the heading “Risk Factors” in the Company’s Annual Information Form and Short-form Prospectus as filed with the TSX Venture Exchange and available on SEDAR at www.sedar.com and elsewhere in documents that theScore files from time to time with securities regulatory authorities. Should one or more of these risks or uncertainties materialize, or should assumptions underlying the forward-looking statements prove incorrect, actual results could differ materially from the expectations expressed in these forward-looking statements. The Company does not intend, and does not assume any obligation, to update these forward-looking statements except as required by applicable law or regulatory requirements.